State of FOF 2018 (Legacy)

State of FOF 2018 (Legacy)
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2017 Year in Review

2017 marked a significant milestone for Four on Four. Over the course of the year, more than 20 new mixes were released, generating over 3,700 plays, 44,000 minutes of listening time, 137 favorites, and 31 reposts. We are deeply grateful for the continued support and engagement from our growing community. Many of these mixes also earned positions in Mixcloud’s Top 100 charts for Big Room and EDM globally, a reflection of the enthusiasm and loyalty of our listeners.
The past year also introduced several key enhancements to the Four on Four experience. DJ Alexander began delivering full-hour DJ sets and debuted a new approach centered on exclusively themed mixes. These sets featured standout selections from across house and EDM—many of which are notoriously hard to find—curated for both discovery and replay value. We also expanded our reach by launching official channels on platforms such as Beatport and SoundCloud, providing fans with even more ways to connect with the Four on Four sound.

Looking Ahead to 2018

Four on Four enters 2018 with momentum and a clear vision for the future. We’re excited to announce the launch of the official website at www.fouronfour.us, where listeners can now stream all mixes on demand, view detailed tracklists, and download sets directly. The full Four on Four music catalog—now exceeding 3,500 high-definition electronic tracks—is also available for search, preview, and download.
Additionally, Four on Four has officially joined Facebook, creating another home for our fans to engage with updates, new content, and exclusive announcements. We’ve also introduced a refreshed brand identity with a new official logo, which will appear on all new mix material moving forward.
Audience feedback played a key role in shaping our direction for the year ahead. Based on listening trends and fan comments, we’ve seen strong enthusiasm for our house and EDM mixes—particularly those that deliver high energy and dynamic flow. In response, DJ Alexander will place a greater focus on those styles throughout 2018, while reducing the emphasis on deep house and future house genres.
We’re also introducing quarterly newsletters to keep our audience informed about new mixes, live events, featured tracks, and platform updates. These updates are designed to help fans stay connected to everything happening within the Four on Four ecosystem.

In Closing

On behalf of the entire Four on Four team, thank you for helping make 2017 a standout year. With your continued support, 2018 promises to be even more exciting.
— The Four on Four Team
 

Written by

Chrissy McDaniels
Chrissy McDaniels

User Experience and User Interface Design